Backrgound
AllThingsSocial addresses the need for efficient influencer management for brands and agencies. It provides a comprehensive CRM platform to organize, manage, and analyze influencer collaborations. Brands can add and categorize influencers, track detailed insights, and build strong relationships, while influencers can access brands and manage their profiles. This tool enhances influencer marketing efforts by streamlining interactions and providing valuable analytics.
Industry:
Marketing
Services Used
Elixir
Phoenix LiveView
Solutions
Organize and manage influencers and collaborations in one place.
Access detailed profile analytics for every influencer, including reach, engagement, and audience demographics.
Enrich influencer profiles with comments, notes, and historical data to build strong relationships.
Customizable Organization: Add and organize influencers based on various criteria such as status, niche, and labels.
Result
All Things Social has successfully streamlined influencer marketing efforts for brands and agencies, providing a centralized platform for managing collaborations and tracking influencer performance. The system's detailed insights and analytics have enabled brands to make informed decisions and optimize their influencer marketing strategies. By fostering strong relationships between brands and influencers, All Things Social has facilitated successful partnerships and campaigns, driving brand awareness and engagement.
Virgil Africa is a technology company that specializes in building innovative solutions for individuals, startups, and enterprises to automate business processes, improve productivity, and drive innovation.